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Creating SMART Goals

Creating SMART Goals

AF Consulting

Creating SMART Goals

We always say create SMART goals for your team, but how do we do it?

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SMART goals are specific, measurable, achievable, relevant, and time-bound. When setting SMART goals, it's essential to ensure that your objectives meet each of these criteria. Here's a breakdown of each concept:

Specific (S):

Clearly define what you want to accomplish.
Ask yourself: What do I want to achieve? Why is it important? How will I achieve it?
Example: Instead of a vague goal like "Improve sales," make it specific like "Increase monthly sales by 15% in the next quarter by targeting a new customer segment."

Measurable (M):

Establish concrete criteria for measuring progress.
Ask yourself: How will I track and measure my progress? How will I know when the goal is accomplished?
Example: Instead of saying "get more clients," make it measurable like "get 5 new clients in the next months by following a specific market research approach."

Achievable (A):

Ensure that the goal is realistic and attainable.
Ask yourself: Is the goal reasonable and within reach? Do I have the resources and capabilities to achieve it?
Example: If you have never run before, setting a goal to run a marathon in a month might not be achievable. Instead, start with a goal like running 5 kilometers in two months.

Relevant (R):

Make sure the goal aligns with your overall objectives and is worthwhile.
Ask yourself: Does this goal matter? Is it the right time to pursue this goal?
Example: If your overarching business goal is to increase customer satisfaction, a relevant goal might be "Implement a customer feedback system to address and improve service quality."

Time-bound (T):

Set a specific timeframe for achieving the goal.
Ask yourself: When will I achieve this goal? What can I do today, this week, and this month to move closer to my goal?
Example: Instead of saying "Write a book," make it time-bound like "Complete the first draft of the book within six months by writing 500 words every day."

Applying the SMART criteria ensures that your goals are well-defined, realistic, and manageable, increasing the likelihood of successful achievement.

For more info regarding the above contact AF Consulting directly.

Creating SMART Goals

AF Consulting

AF Consulting in Hermanus specialises in human resources, recruitment, labour relations and training in the workplace. Human Resources Consultant, Arina Fyfer, is available to personally assist you in a focused recruitment process when hiring employees. AF Consulting’s HR service packages are tail...

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